Marketing Data Analyst
breeze
Full-time
On-site
Are you passionate about using data to drive impactful marketing decisions?
Join Breeze as a Marketing Data Analyst and help us maintain high standards of data-driven insights for our product, Breeze: Self-Discovery. In this role, you will analyze and interpret marketing data to optimize performance, uncover growth opportunities, and support informed business decisions.
Who We Are:
Our mission is to provide access to tools for deep self-discovery. Our product, Breeze, empowers over 14 million users with:
Why You’ll Love Working With Us:
Join Breeze as a Marketing Data Analyst and help us maintain high standards of data-driven insights for our product, Breeze: Self-Discovery. In this role, you will analyze and interpret marketing data to optimize performance, uncover growth opportunities, and support informed business decisions.
Who We Are:
Our mission is to provide access to tools for deep self-discovery. Our product, Breeze, empowers over 14 million users with:
- Self-discovery tests that help reveal your true essence.
- A personalized routine plan to help find daily happiness and foster useful habits.
- Gain clarity, foster gratitude, and find peace with daily journaling and self-reflection questions.
Why You’ll Love Working With Us:
- Flexible Work Model: Work remotely, from our Warsaw office, or a blend of both — whatever suits you best.
- Generous Time Off: Enjoy 28 days of vacation, 12 personal days, and unlimited sick leave.
- Career Growth: We prioritize your career advancement with opportunities to enhance your skills and expand your impact.
- Psychological Support: We cover therapy or counseling sessions to support your mental well-being.
- Fitness Allowance: Stay active with financial support for sports-related activities.
- Language Courses: Improve your English skills with reimbursement for courses, tutors, books, and language apps.
- Supportive Team: Join a collaborative community of enthusiastic and ambitious professionals.
- Analyzing the performance of marketing campaigns to uncover insights and optimize strategies.
- Participating in forecasting customer lifetime value (LTV) and return on investment (ROI) for marketing campaigns.
- Proposing and validating hypotheses to improve user acquisition and retention.
- Preparing ad-hoc reports to support decision-making for marketing and product teams.
- Participating in defining requirements for data collection with product and engineering teams.
- Creating and maintaining reports and dashboards to track marketing performance and user behavior.
- Solid SQL skills: ability to write queries using joins, aggregations, and basic subqueries; window functions are a plus.
- Experience working with PostgreSQL/RedShift for data processing and analysis.
- Basic experience with Python/R for data analysis (working with tabular data using pandas and numpy).
- Experience building dashboards in BI tool (e.g. Looker, Tableau, Power BI, Grafana, Metabase, etc.).
- Experience working with Google Sheets/Microsoft Excel.
- Knowledge of product and marketing metrics for mobile and web products.
- Experience with analytics systems such as Mixpanel, Amplitude, etc.
- Experience in analyzing marketing performance metrics and deriving actionable insights.
- Understanding of marketing channels and attribution concepts (paid traffic, organic, cohorts, funnels).
- Understanding of LTV and ROI models; experience or strong interest in LTV/ROI forecasting.
- Ability to present analysis results clearly to marketing and product stakeholders.
- Ability to work independently on small tasks and strong communication skills.